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Lead Qualification & Generation
Generating high quality customer leads is a critical step in growing your
customer base. Just as important is maximizing the value of those leads by
identifying those prospects with the highest potential for completing a sale.
Fiserv Lending Solutions offers many different methods of identifying customers
who meet your lending criteria. We can help you select the method that is most
aligned with your business objectives. Advanced analytics on your current
customer files, web generated leads, and credit reporting information helps
identify customers and prospects who meet the criteria for your specific
products. You can either feed high quality prospects into your sales pipeline or
use Fiserv Lending Solutions to manage these leads.
HomeValueBot® is a web based Automated
Valuation Model tool that is deployed on your website. You can attract
potential customers by offering a free, instant home value. HomeValueBot
gives consumers an actual property value, not just a range for their area.
Knowing the value of their property often motivates them to take immediate
action on a home equity or mortgage offer.
DataStar® is a comprehensive direct mail
marketing solution built into the WebStar® credit reporting platform. You
define a credit profile based on your specific business requirements.
DataStar takes the credit data generated based on these profiles and
facilitates the launch and management of a direct mail campaign all the way
through to fulfillment.
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